What it does for you
Adobe Firefly creates and edits images from text, from the company behind Photoshop. Adobe trained its own Firefly models on licensed and public-domain content, so it is a popular choice for businesses that worry about copyright.
You can generate new images, fill or remove parts of a photo, and use the same features inside Photoshop and Adobe Express. Newer versions also create short videos and sound effects.
Good to know
- Free with an Adobe account, using a monthly allowance of credits.
- Paid plans add more credits and premium features.
Plans & pricing
Compare with similar toolsFree
Free
- Monthly free generative credits
- Create images from text
- Basic editing in Adobe Express
Small credit allowance; some results carry a watermark.
Worth it for: Good for occasional images and trying Adobe's AI.
Firefly Standard
$9.99/mo
- More monthly generative credits
- No watermarks on images
- Short video generation
- Use in Photoshop and Express
Worth it for: Worth it if you need commercially safe images regularly for your work.
Firefly Pro
$29.99/mo
- Many more generative credits
- More video and audio generation
- Premium features across Firefly
Worth it for: Worth it for creators who generate video and images every week.